Who is Dr. Betty Uribe?

Dr. Betty Uribe

Dr. Betty Uribe

Entrepreneur. C-Level Executive. Author. Speaker. Philanthropist.

Dr. Betty Uribe is the Executive Vice President at California Bank & Trust, where she has P&L responsibility for Commercial and Personal Banking throughout Southern California. For nearly three decades, Dr. Uribe has been transforming business, culture, and people through values based leadership.

At California Bank & Trust, Dr. Uribe has P&L responsibility for the Greater Southern California Division, a $4 billion line of business. The Bank has loans of $10 billion and deposits of $11 billion, and is a division of Zions Bancorporation with total assets of approximately 60 billion. Under Uribe’s leadership CB&T has been named the “Best Bank in Orange County,” for four consecutive years, as voted by readers of The Orange County Register.

Dr. Betty’s Top Ten

  1. Lead With Values
  2. Protect Your Brand Lead With a Higher Purpose Find
  3. Your Own Voice
  4. Seek Out Champions
  5. Inspire Others to Be the Best Version of Themselves
  6. Leave a Legacy
  7. Don’t Ever, Ever Forget Where You Came From
  8. Trust you Instincts
  9. Be in Gratitude
  10. Lead With a Higher Purpose

The first step to becoming a values-based leader is know your values, and the second is following them without exception.

Dr. Betty Uribe

This copy is from the Bio Page

Dr. Betty Uribe

Dr. Betty Uribe is the Executive Vice President at California Bank & Trust, where she has P&L responsibility for Commercial and Personal Banking throughout Southern California. For nearly three decades, Dr. Uribe has been transforming business, culture, and people through values based leadership.

At California Bank & Trust, Dr. Uribe has P&L responsibility for the Greater Southern California Division, a $4 billion line of business. The Bank has loans of $10 billion and deposits of $11 billion, and is a division of Zions Bancorporation with total assets of approximately 60 billion. Under Uribe’s leadership CB&T has been named the “Best Bank in Orange County,” for four consecutive years, as voted by readers of The Orange County Register.

A recognized authority on the psychology of leadership, organizational turnarounds, and peak performance, she has been honored consistently for her strategic intellect and humanitarian endeavors.

Uribe is widely regarded as an industry expert in financial services with expertise in commercial banking, retail banking, marketing, public relations, risk management, and strategic planning. As an executive for Fortune 500 national and regional banks, she has effected business turnarounds, achieving 3%, 10%, 24% and 37% YOY increase in pre-tax profits (20% in a declining economy), double digit revenue growth and expense management in less than twelve months and significant improvement in efficiency ratio. Her leadership of De Novo strategies for leading banks resulted in the roll out of over 100 new retail and business banking locations, most of which became accretive within 18 months.

Dr. Uribe has worked with leaders from every walk of life – CEOs of multinational corporations, military generals, political leaders, advocates for humanity, psychologists, university presidents, parents and community leaders. Her entrepreneurial background, having owned and operated several businesses in her career, has given her a broad and universal understanding of various industries and businesses within the U.S. and international markets.

As an international and bilingual/bicultural speaker, Uribe has lectured in, and her work has been published in financial and business publications and trade journals in Asia, Europe, Canada and The Americas. The author of International Best-Selling book: #Values: The Secret to Top-Level Performance in Business & Life, Uribe has been featured in international, national and local media – television, radio and print.

Among many honors bestowed upon Dr. Uribe are: First Woman in History to be Inducted into the Rose Bowl Foundation Board, Fortune Magazine’s top 50 Most Powerful Latinas, The Most Prominent Latina in Los Angeles, Top 25 National Corporate Elite, and her book #Values was named Top 60 Best Business and Leadership Books in Inc. Magazine.

Dr. Uribe currently serves on three for-profit private company boards: Pepperdine University, University of Southern California, and Next Step Asia, Hong Kong. She also serves on several non-profit boards in the United States.

Academic Background and Organizational Affiliations

  • Pepperdine University, Doctorate in Organizational Leadership, Honors
  • Pepperdine University, MBA in Finance and Strategy
  • University of Virginia, Graduate School of Banking, Honors
  • Board Member, Concordia University
  • Latina Leadership Academy, Faculty University of Southern California
  • Board Member, Rose Bowl Legacy Foundation (First Female)
  • Executive Board, California Asian Chamber
  • Board Member, Junior Achievement of Orange County
  • Pepperdine University, Chair, Board of Visitors
  • Director, Next Step Asia, Hong Kong